HCMC works with at-risk youth to foster positive relationships through mentoring. By establishing these relationships, youth know they have someone to rely on: this can be the difference between a positive or negative journey that defines a life. By teaching kids they are valuable and have the power to create positive change in their own lives and those around them. As creatives, we had an opportunity to help further the charity and its mission. We improved HCMC’s communication to its audience in order to inspire action, give the audience a direct invitation to get involved.

Our team was able to deliver a brand guideline along with a two-minute motion piece.
Motion Piece: We Are Help Change My City
Our team felt strongly we needed to clearly communicate the identity of HCMC and its founders history. To do this, we created a two minute motion piece to help the audience understand who HCMC is. 

Directed by Henrico Lavoura
Art Direction by Kana Onishi and Fernanda Muñoz Niembro
Storyboard and Animation by Henrico Lavoura and Fernanda Muñoz Niembro
Voice Over by Alpha Kirabira
Sound Design by Henrico Lavoura​​​​​​​

Team members​​​​​​​: Henrico Lavoura, Fernanda Muñoz Niembro, Kana Onishi, Tom Moss, Carina Helmi

Special thanks to Alpha Kirabira for supporting us on this project. 
Back to Top